Suzuki Pakistan Continues the Winning Streak at PDA 2022

Suzuki Pakistan does it again!

Suzuki RV Financing Arrangement received the award for Best Short Web Film at the Pakistan Digital Awards 2022. Team Suzuki took a bold step and gave a creative makeover to a technical yet unique offering, a humorous take added extra flavor and got the attention of not just the Suzuki loyalists but also the potential untapped market.

Suzuki Pakistan proudly Win Bronze in Effie Award 2022

Effie Award ceremony which are global award well known for symbol of achievement, was held in Airmen Golf Club, Karachi on April 01, 2022. In this award ceremony different brands and multinational Companies also participated.

In this Global award, Suzuki Pakistan was nominated in a category of Marketing Disruptors for conducting Online Certified Used Car Gala to facilitate customers even in pandemic. This achievement was well recognized and Suzuki Pakistan proudly awarded with bronze award as a Marketing Disruptor for Online Certified Used Car Gala Event.

The all-New Swift Launch Event

Pak Suzuki Motor Co., Ltd. recently unveiled its premium Hatchback … THE ALL-NEW SWIFT.

In this regard, launch event was held on the 24^th of February 2022 in Avari Towers, Lahore.

Managing Director of Pak Suzuki, Mr. Masafumi Harano, introduced the new model in front of around 300 + dignified and selected guests where he stated in his speech that Swift has changed the people’s perception of hatchback, from economical manoeuvres to stylish “PRIDE TO OWN” car with authentic performance. So, for sure, it is the “Premium Hatchback”.

Executive Officer Marketing & Sales, Mr. Aamir Shaffi, in his speech stated that Swift, being contemporary Japanese product, will not only give a driving pleasure to its owners but also definitely change the landscape of our cities with its stunning looks, adding to beautification of the roads and highways in Pakistan. That’s why it personifies “IRRESISTABLE CHANGE”.

THE ALL-NEW SWIFT is surely “Temptation Comes Alive”.

With a trendy new design, stylish, functional and refined interior and offering premium features that are not available in local cars in this segment, THE ALL-NEW SWIFT is definitely going to attract multiple customer segments.

The salient features adorning THE ALL-NEW SWIFT includes:

-Powerful and fuel-efficient 1.2L K-Series VVT Engine

-CVT Transmission

-LED Head Lamps with embedded DRLs

-HEARTECT body frame for enhanced safety

-Push Start

-6-Airbags

-Cruise Control

-9-inch infotainment Android system

-Smart Key Less entry

-Climate Control

-Rear Parking Sensor and Rear-view camera

-Hill Hold Control

-Fog Lamps

-16’ Alloy Rims

-Telescopic and Tilt Steering wheel

-Steering controls

Art of Part Training Manual

After-Sales Function launched the “Art of Part” training and evaluation program on 6th October, 2021, in Karachi to help Pak Suzuki’s nationwide dealership network and to attain excellence in their art of serving Parts to customers.

On this occasion, the “Art of Part” Manual was also unveiled, developed after the diligent efforts of one & half years, this manual is the first of its kind in the automotive industry that communicates the Art of selling Parts to its readers in the most interesting way ever.

Highest Motorcycle Sales Milestone

Pak Suzuki Motorcycles have achieved its milestone with record breaking sales 32,384 units from January, 2021 to December, 2021; while producing 32,203 units.

Handing Over Ceremony of Suzuki Inazuma

Pak Suzuki Motor Co. handed over Inazuma GW-250JP, to IG Islamabad, on the occasion of product display in ITP Family Gala. Mr. Basit Nasim, Regional Manager Sales Management Rawalpindi, presented Symbolic Key to the Chief Guest Mr. Qazi Jamil-Ur-Rehman, IG Islamabad. Mr. Muhammad Adnan, Sectional Head, Sales Management Rawalpindi and Mr. Nayyer Iftikhar, Owner Suzuki Islamabad Motors also attended the ceremony. Imtiaz Ali, Divisional Head, Marketing and Sales Rawalpindi, presented Shield to IG Islamabad.

Online Certified Used Car Gala

Online Suzuki certifies used car gala was held in Rawalpindi from 15th to 17th October, 2021. In total 104 vehicles were posted online as well as available at dealerships in which 67 of them are sold. Online publicity recorded, 3.39 M customers viewing with 12.3 M impressions.

Automobile Free Checkup Campaigns

Nationwide Automobile Free Checkup campaigns held by Dealers during October to December, 2021 as follows

•  In-House campaigns conducted by 98 Dealers, in which 32,730 customers were served.
•  Outdoor campaigns conducted by 56 Dealers, in which 3,577 customers were served.