Pak-Suzuki Launch Online Suzuki Certified Used Car Buying/Exchange Portal

Lahore: PakWheels.com, Pakistan’s largest Automobile website, and Pak-Suzuki Motor Company Limited have joined hands to launch the Suzuki certified used car portal. The aim of this venture is to launch an interactive, direct-to-consumer, ‘car buying and exchange online program’ on PakWheels.com.

The users will be able to buy Suzuki-certified cars available at Pak Suzuki authorized dealerships from the comfort of their homes; also having a unique opportunity to exchange used cars with new Suzuki cars.

Suzuki-certified used cars are the most reliable and safest used car alternatives available in the local market. With more than 130 evaluation checkpoints, up to one year warranty, and maximum age of 5 years or up to 75,000 KM driven (whichever occurs earlier); Starting from 10th July 2017, users will be able to browse, choose, and buy/exchange Suzuki certified and non-certified used cars available at Pak Suzuki authorized cars dealerships, listed on PakWheels.com.

The purpose of this partnership is two-fold: to enable Pak Suzuki authorized dealerships to sell their used cars and to provide PakWheels.com’s customers, option to buy/exchange reliable used Suzuki cars.

On this occasion, Co-Founder and CEO PakWheels.com, Raza Saeed said, “We are very happy to partner with Pakistan’s largest auto-manufacturer and bring Suzuki certified used cars to buyers across Pakistan through our online portal.”

“We see this as an opportunity for both parties to enjoy notable benefits; the dealerships will be able to sell certified cars, while the buyers will have a reliable marketplace to buy or exchange their used cars with new Suzuki cars, Saeed added.

Executive Officer Marketing and Sales- Pak Suzuki Motors; Mr. Azam Mirza emphasized that this partnership between Pak Suzuki and PakWheels.com is first of its kind OEM-Online Portal partnership. He added that although Pak Suzuki is the No.1 manufacturer and marketer of Brand new local assembled and imported Suzuki vehicles; we also strive to enhance motorization by providing affordable, good quality certified used cars to customers as well.

These Certified Used cars are not only evaluated and checked at authorized dealerships but are also certified by Pak Suzuki Company Engineers. After the certification by Pak Suzuki; up to 1 year Pak Suzuki used car warranty is also extended.

He further added that we will be closely monitoring the results of Certified Used and new car sales through Exchange from this Online Platform and we have high expectations from PakWheels.com to promote Suzuki Certified Used Cars Portal.

Founded in 2003, PakWheels.com has become Pakistan’s #1 automotive portal. Over 30 million consumers visit PakWheels.com every year to buy, sell, compare and learn about automobiles. With a billion page views, annually, PakWheels.com ranks among the largest internet-based platforms in Pakistan. PakWheels.com aims to revolutionize the way automobiles are bought and sold in Pakistan by providing features and services that simplify the process of transacting automobiles.

Revolutionizing The Used Car Buying Experience

As Pak Suzuki is the No.1 manufacturer and marketer of Brand new local assembled and imported Suzuki vehicles; we strive to enhance motorization by providing good quality; affordable certified used cars to customers as well.

Keeping up with its tradition of making its authorized dealerships as innovative One Window Solution providers to meet the diversified needs of all customers; Pak Suzuki introduced the Certified Used Car Program and exchange program in 2011.

The main idea behind launching the program is to enable people who fall short of affording brand new cars, by providing them an opportunity to buy good quality and reasonably priced used cars which are certified by Pak Suzuki Engineers along with a warranty.

Further; the exchange program is designed keeping in mind that customers can come to Pak Suzuki dealership; get the value of their car evaluated and if mutually agreed can upgrade to brand new car or new model certified used cars; by just paying the difference and Upgrade his lifestyle!

Suzuki certified used car and Exchange facility is available at most authorized Pak Suzuki dealerships nationwide.

However; to reach nationwide customers and providing choices to customers under one roof; Pak Suzuki came up with the idea of Suzuki-certified used car events; started in Feb 2012.

Pak Suzuki arranges Used Car GALA events quarterly/bi-annually in Karachi, Lahore, Rawalpindi, and Multan which has revolutionized the used car buying experience in Pakistan.

In gala events, a large number of certified used cars bought /in exchange by our authorized dealerships; backed up by Pak Suzuki Certification and Warranty are sold to customers.

In the last Gala held on April 2, 2017, at Expo Center Karachi; out of 186 certified used cars; 136 cars were sold on-spot in one day, which is a testament to the fact that Suzuki certified used cars are quality vehicles and customers truly trust and have confidence in Suzuki certified used cars.

In 2016, in 3 events held in the Karachi expo center; 100+ units were sold; respectively in each event.

Al hum do lillah; we continuously research the reason for this huge customers’ confidence resulting in the mega-successful event, and based on our research results; we see that the following factors have contributed to Suzuki Used Car Gala’s huge success.

• Transparency: All Certified Used cars have Tags displayed on their windscreen mentioning:
• Price
• Model
• Registration Year
• Mileage driven
• Pak Suzuki Used car Warranty ( i.e up to 6 months / driven up to 7,500 km) for Models 3 to 5 years old and ii. up to 1 year / driven up to 15,000 km) for models up to 2 years old models.

• Certification and Warranty:
• All certified used cars are evaluated by dealership-trained personnel and then checked by Pak Suzuki engineers.

• One Window Solution Event: Suzuki Finance and Insurance facilities
• Besides buying Suzuki certified used cars; Pak Suzuki Suzuki Finance arrangement partner banks are also present at the venue to provide installment details to customers. Besides conventional auto financing; customers can also determine Islamic auto financing options from Islamic banks to finance certified used cars; there and then.
• Suzuki Insurance arrangement program companies also offer insurance coverage on-spot so that when you take your vehicle out of the venue; you are already covered.
• Special premium rates are offered at the venue.
• Suzuki Genuine Parts; Suzuki Genuine Oil and accessories are also available at special prices for customers.
• Test Drive events for new vehicles also available at the venue.
• Customers can also witness a display of Suzuki bikes and avail attractive monthly installment packages on spot,

• Family Environment
• Since we believe that family has a major influence on purchase decision of car and family is an inspiration for lifestyle upgrade; the whole event is planned to keep in mind environment that is family-oriented. We are proud to mention that 75% of our Gala event customers are families,

• Customer matters
  • We ensure that in every Gala event; customer’s comments are duly incorporated to make future events even better.